Revolutionizing Retail: Designing for Apple, Blue Bottle, and Everlane
Feb 06, 2020
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2020-02-06 18:30:002020-02-06 21:30:00America/New_YorkRevolutionizing Retail: Designing for Apple, Blue Bottle, and EverlaneOn February 6, we’re taking over Brooklyn’s A/D/O—a place to
A/D/O 29 Norman Avenue Brooklyn New York 11222
Feb 06, 2020
2/6/20, 6:30pm - 9:30pm
On February 6, we’re taking over Brooklyn’s A/D/O—a place to creative exchange—for a conversation about transformational retail experiences. Our work revolutionizing the retail experience began with Apple in the early 2000s, a collection of which is showcased within Gathering. Imbuing the built environment with a brand’s essence is part architecture, part alchemy. Evoking the spirit of a brand through architecture elevates the store, develops community, builds loyalty, and touches our humanity.
How does this happen? What does it tell us about the future of retail? What is it about these brands that are different? Join Bohlin Cywinski Jackson, Blue Bottle, Everlane, and Alexandra Lange for a lively discussion about the revolution of retail experience.
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